What is reactance theory concerned with?

Study for the UVA Social Psychology exam. Enhance your understanding with multiple choice questions that provide hints and explanations. Prepare effectively for your test!

Reactance theory is primarily concerned with the resistance individuals experience when they perceive their freedoms being threatened. This psychological phenomenon occurs when a person feels that their autonomy is being compromised, leading them to respond by reinstating their freedom, often by opposing the influence or persuasion directed at them.

When people believe their choices are limited or restricted, they may react defensively, engaging in behaviors that assert their autonomy. This theory helps explain why certain messages or attempts at persuasion can backfire; instead of accepting the influence, individuals may double down on their original beliefs or behaviors, aiming to restore their perceived freedoms.

This understanding is particularly relevant in social contexts where individuals feel pressure to conform to certain norms or expectations. Awareness of reactance can be useful in crafting persuasive messages that do not invoke resistance by ensuring that the audience feels empowered rather than restricted.

The other options touch on different aspects of psychology but do not accurately represent the core focus of reactance theory.

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